Technology Assessment International (TAI) performs Market Research and New Product Development Process Implementation to help companies enter New Markets and increase ROI on New Product Development (NPD). TAI conducts Sales and Pricing Assessments to help increase revenue with existing resources.


TAI partners are practitioners of growth, not just experienced consultants or thought leaders. Their expertise is in execution as well as in strategy development: as company insiders, they have been accountable for the business results of their entering New Markets and commercializing New Products. TAI has delivered improvements in companies from very small start up to Fortune 500 in multiple industries.

Developing a Growth Strategy

We help our clients develop Growth Strategies best suited to their situation, size, risk preference and time line. If your resources are strained, we can start with helping you Increase Sales, then progress to a realistic growth plan.

New Markets

Our services include: Finding New Markets, Entering New Markets, Market Research, Market Segmentation and Customer Segmentation. Clients are able to accelerate and increase revenue and to lessen risk as a result of our work.

New Product Development

We support New Product Development with implementation or troubleshooting of a customized  NPD Process, the generation of New Product Ideas (Ideation) and Market Research to insure that products are well targeted.